“Show YOUR commitment to sober driving and safe roads by joining MADD Canada’s Project Red Ribbon campaign! Project Red Ribbon is our annual awareness campaign to promote sober driving during the holiday season. It is the busiest time of year on most social calendars and the risk for impaired driving is high. MADD Canada’s red ribbon is a symbol of the wearer’s commitment to never drive impaired, and helps keep the sober driving message top of mind for all who see it.”

Find more from MADD Canada (Canada, 2022)

Have you seen our Red Ribbon Campaign TTC buses on the roads? Don't they – and our Director of Victim Support / star volunteer Carolyn Swinson – look wonderful? Shout out if you've spotted them around the city! 🚌 #notonemore #drivesober pic.twitter.com/greF2baPHD

— MADDToronto (@MaddToronto) January 10, 2023