“The HERO Campaign for Designated Drivers® seeks to end drunk driving tragedies nationwide by promoting the use of safe and sober designated drivers. Our goal is simple: to register one hundred thousand designated drivers and make having a designated driver be as automatic as wearing a seatbelt.

In 2000, John Elliott, a graduate of the Naval Academy, was struck and killed by a drunk driver on his way home for his mother’s birthday. The driver had been arrested on DUI charges and released only to get back in the car drunk, killing himself and John.”

Read further from HERO Campaign (USA, 2019)

The NJIT Be a Hero Campaign, with @NJITPolice, Newark Fire Department and @ThetaChiNJIT organized the annual car-cutting event to show the dangers of drinking & driving. The Hero Campaign is an organization that has been advocating alcohol awareness & drunken driving prevention. pic.twitter.com/AQ2duMe4FH

— NJIT (@NJIT) December 10, 2019

The HERO Campaign will launch the Holiday HEROES Safe Ride Program this Thanksgiving Eve to provide free and discounted rides home for patrons of participating HERO establishments. @DriveSober #ArriveAlive #HolidayRide pic.twitter.com/TT7Vlw43od

— HERO Campaign (@HEROCampaign) November 22, 2019