Janet Peters, registered psychologist: “My colleague Cathryn Earwaker (www.recordit.co.nz) and I self-funded, planned and filmed a “hard-hitting” 60 second TV ad aimed at raising awareness about the effects of alcohol on pregnancy.

Cathryn had a great idea and I saw it as an opportunity to promote FASD which is a real area of need in New Zealand. We believe our ad also complements the New Zealand Health Promotion Agency’s current social media campaign. Janet showed the ad at a national New Zealand FASD meeting in August 2015 at Auckland University with very positive feedback.”

Find more from Janet Peters (New Zealand, 2017)