“North Yorkshire Police has launched a hard-hitting video campaign this summer to encourage young people to think of the consequences before abusing alcohol.

The video which is titled #NYPThinkOfTheConsquences was commissioned following instances of alcohol fuelled anti-social behaviour in open spaces within York during the summer months. It will be shown to all secondary school children within the City of York ahead of the summer break and posted externally on NYP social media channels.

York College drama students are used as actors in a scenario which involves a visit to a park. The students consume alcohol which impacts on their decision making and results in five consequences which involve the emergency services and family members. Viewers of the video are then asked, “Is it worth it?” and the video concludes with the message of #NYPThinkOfTheConsequences.

Police hope the video will highlight the risks associated with alcohol and help educate young people about the impairment on their decision making following the consumption of alcohol and the devastating consequences that this can bring.”

Find more from North Yorkshire Police (UK, June 2022)