Can’t See It

Balance North East “Can’t See It” Alcohol and Cancer Awareness from Rose Hendry on Vimeo.

North East drinkers are more likely to be drinking above recommended limits, putting themselves at greater risk of a range of different cancers including mouth, throat, oesophageal and bowel cancer.

That is the warning from Balance as a hard hitting new campaign launches today (4 Sept, 2017) urging people to take action to reduce their risk of seven types of cancer by taking more days off drinking for the sake of their health, family and loved ones.

Sales figures show enough alcohol is being sold in the North East for drinkers to consume 22.3 units per week on average compared to the Chief Medical Officer’s guidance which recommends no more than 14 units. That compares to the England and Wales average of 20.8 units sold per drinker, potentially putting people in the region at higher risk of 7 different cancers, including mouth, throat, oesophagus, breast and bowel.
Find more from http://www.reducemyrisk.tv/

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