The California Department of Public Health’s UNDO program is a leading force in the ongoing battle against Big Tobacco, working to undo decades of harm caused by the industry across the state. This comprehensive public health initiative is dedicated to restoring the health and well-being of Californians by addressing the toxic legacy of tobacco, from environmental pollution to the industry’s role in perpetuating health disparities. Through community engagement, education, and research, UNDO provides Californians with the tools they need to protect their families and communities from the devastating effects of tobacco, showing how sustained public health efforts can make a real difference.

UNDO brings together concerned citizens from across California, united in their determination to hold Big Tobacco accountable and create healthier, tobacco-free communities. The program emphasizes the importance of clean air, safe water, and healthy environments for all, particularly for future generations who deserve to grow up without the shadow of tobacco-related disease and pollution. By challenging the tobacco industry’s practices and advocating for strong public health standards, UNDO sets a powerful example of how dedicated efforts can help protect public health and promote a brighter, healthier future for everyone.

Find more from UNDO (USA, 2024)

View this post on Instagram

A post shared by UNDO (@undotobacco)